Social Media Marketing
Your Google Number Coming Soon
It’s not what you know, but who you know. And now Google wants to rank you based on who you know and how influential you are with them. Not everyone is equal. This is especially true in social networking sites. Where some are definitely more equal than others. They have more friends, they participate in [...]
Lets Meet at PodCampAZ in November
I was planning on attending PodCampAZ and then started thinking about wanting to share some of the things I’ve learned lately on Social Media and marketing. This past summer I have been doing a lot of work with traditional marketing departments on integrating social media as part of their business development strategy. So, I sent [...]
GM Shares its Blogging Mistakes
Many large companies have embraced blogging. One of the most notable implementations is GM’s Fast Lane blog, where high-level executives like Vice Chairman Bob Lutz contribute. The story of how this blog came to be is pretty fascinating and worthy of review by any company seriously considering a jump into the blogosphere. What is more [...]
Social Media Seminar Recap
This past Tuesday I had the opportunity to speak at a seminar sponsored by AIR Marketing, here in Phoenix. My presentation was in fact the first in a three part series on Social Media. Yesterdays topic was “Harnessing the Power of Social Media”. It is really an introductory presentation reviewing the how consumers are using [...]
Broadcasting Your Wedding Live on the Internet
The popularity of user generated videos seems to have found a pretty creative niche in Live Internet Weddings. I came across this company while watching YouTube videos from Turtle Bay Resort in Hawaii. The concept is pretty simple. For the price of an airline ticket you can hire them to broadcast your wedding live via [...]
Word Clouds: Fun and Insightful
Wordle has a cool word cloud generator which gives a nice cloud view of all the text in a particular document, blog or, website. It may seem like a frivolous tool, but I find it rather insightful. Similar to a Tag Cloud the Wordle tool gives you a visual representation of what was really said. [...]
Social Networking Numbers
There is an insightful study out today regarding Online Social Networking. The survey was conducted by Synovate (via eMarkekter) and it asked adults worldwide if they knew what social networking was. A clear majority, 58% to be exact, of people surveyed did not know. But the other side is 42% of them did - and [...]
CEO Blog of the Day: Williard Marriott
CEO’s can blog too. Even CEO’s of large multi-national corporations with global name brand recognition and revenue comparable to small nations. And in many ways blogging is a lot more effective when the person at the top of the organization starts to engage people on the web. Not only will there be a positive impact [...]
Facebook Introduces Engagement Ads
Facebook is rolling out a new type of ad called “Engagement Ads”. The idea behind the ads is that Facebook users get to interact with the ad in one shape way or form. For example users can leave comment on the message, forward a virtual product etc. Here are details from Jeremiah Owyang’s blog:
Engagement Ads [...]
Judged by the Quality of Your Comments
Leaving comments and feedback on blogs is a great way to build exposure to a new audience and ultimately build traffic to your own site. Because this piece of wisdom has been passed around so much that blogs are filled with useless comments and feedback. Abusers seem to fall into two categories. The first being [...]
