Archive for September, 2008
Your Google Number Coming Soon
It’s not what you know, but who you know. And now Google wants to rank you based on who you know and how influential you are with them. Not everyone is equal. This is especially true in social networking sites. Where some are definitely more equal than others. They have more friends, they participate in [...]
Lets Meet at PodCampAZ in November
I was planning on attending PodCampAZ and then started thinking about wanting to share some of the things I’ve learned lately on Social Media and marketing. This past summer I have been doing a lot of work with traditional marketing departments on integrating social media as part of their business development strategy. So, I sent [...]
Weathly People Spend More Time Online
A new study from Ipsos Mendelsohn shows that those with higher incomes (greater than $250K / year) spend more time online, watch less T.V. and listen to less radio:
Further reading at eMarketer.Com.
Why You Shouldn’t Blog
I’m a blogging enthusiast and am of the belief that blogs represent a very powerful medium for companies - large or small. I’ve seen it work and have even had it work successful in my own business in the past. But, I will be the first to tell you that blogging may not be for [...]
GM Shares its Blogging Mistakes
Many large companies have embraced blogging. One of the most notable implementations is GM’s Fast Lane blog, where high-level executives like Vice Chairman Bob Lutz contribute. The story of how this blog came to be is pretty fascinating and worthy of review by any company seriously considering a jump into the blogosphere. What is more [...]
Twitter Gets a Facelift
Noticed some changes this morning on Twitter. You won’t see it though if you’re using any of the third party twitter update tools, so head on over to the Twitter.com homepage. Some of the major ones I noticed:
1. The tabs which were previously at the top have now been moved to the side.
2. The usage [...]
Social Media Seminar Recap
This past Tuesday I had the opportunity to speak at a seminar sponsored by AIR Marketing, here in Phoenix. My presentation was in fact the first in a three part series on Social Media. Yesterdays topic was “Harnessing the Power of Social Media”. It is really an introductory presentation reviewing the how consumers are using [...]
Broadcasting Your Wedding Live on the Internet
The popularity of user generated videos seems to have found a pretty creative niche in Live Internet Weddings. I came across this company while watching YouTube videos from Turtle Bay Resort in Hawaii. The concept is pretty simple. For the price of an airline ticket you can hire them to broadcast your wedding live via [...]
Finally, Ten Commandments for Facebook
It’s humorous, but only because its true. Ross Wolinsky has had a revelation and published the authoritative ten commandments to govern Facebook. Here is the list:
Thou Shalt Not List Every Movie, TV Show, Band and Book You Have Ever Heard Of In Your Profile
Thou Shalt Not “Poke” Indiscriminately
Thou Shalt Not “Friend” People You Don’t Actually [...]
Some Don’t Like the New Facebook
The last few weeks there has been some major revisions to the Facebook interface. Until very recently you could switch back to the “old” view, but now that has been taken away. So, users are left with the new version. And some don’t like it. I browsed through some of the entries at “iF YOU [...]
