Archive for July, 2008
High Profile Blogger of the Day
To counter the argument that some people are simply too busy to blog, I wanted to highlight a particularly high profile individual who happens to prolifically blog. He is the current Secretary of Health and Human Services Mike Leavitt.
Recently he has been blogging about his trip to the Yakutat Tingit Clinic in Alaska and it’s [...]
Ranking Arizona: Vote for AIR Marketing
Ranking Arizona is an opinion poll on the different business in the Arizona market. It’s a great way for people to recognize some of the great local business in the area. If you haven’t voted yet, there are only two days left. And while you’re at it may I suggest you vote for AIR Marketing [...]
I’m Separated - Temporarily - From Google Search
I started using Google years ago because it found stuff I was looking for. I loved their “feeling lucky” button and used it quite often. When it came to looking for webpages Google simply blew everyone else out of the water at the time. However, I’m also for competition. With Google approaching 70% market share [...]
Discussing Online Reputation Management on KFNN 1510AM
Last Friday, I had the opportunity to speak with Ken Morgan and Julie Dougherty over at 1510 AM KFNN. Ken and Julie host “Business for Lunch” between 1pm and 2pm on weekdays. We discussed online reputation management in the age of social media.
Click on the play button to listen to the recorded podcast:
Your Reputation on Social Media
People love to talk and social media in many ways is all about communicating. People have always talked about your products, your customer service, and your business practices. In the past they may have chatted over the phone, or at a family BBQ. As a company you knew they talked, as as long as you [...]
The Secret to Viral Videos: A Case Study
Viral videos can be a great way to introduce your work to a new audience. There are videos which have made the rounds on Internet and have achieved millions in views. The most notable recent example is the BlendTec “Will it Blend” videos. With creativity, marketing savvy and a very clear cut message, BlendTec has [...]
What Social Media Isn’t
I posted a video while back explaining what Social Media is. Today I came across a list put together by Marc Meyer pointing out what social media isn’t. Here are some of the things that stood out to me from this exhaustive list:
6. Social Media Isn’t: Another Place to Distribute Your Press Release
9. Social Media [...]
More To Do on LinkedIn Than You Think
After joining a social network, the question becomes “now what?” This is especially the case if you’re not very familiar with the network and do not have the time to engage in those networks. LinkedIn was one of the first social networks I joined and my initial reaction was exactly that. Now what. The problem [...]
Social Networking vs. Reunion With Former Classmates
I saw an interesting article today on STLToday.Com on how social networking sites may be competing with high school class reunions. A very interesting phenomenon indeed because I can personally relate to the feelings described in the article. Ever since I’ve been on Facebook I’ve connected with a lot of my former classmates (both high [...]
